For more than two decades, Injurynet has delivered quality workplace medical services aimed at preventing and reducing the impact of injury and illness in workplaces and the community. This is supported by their national independent practitioner network, the largest of its kind in Australia, with over 6,500 doctors, physiotherapists and psychologists across 2,500 locations nationally.
Challenge
Injurynet recognised the need for a refresh in their marketing approach, as their existing materials had gradually lost impact. Seeking a transformation, they turned to us for guidance. Our collaboration deepened over time, leading them to leverage our expertise in crafting and implementing a dynamic marketing and digital strategy. Additionally, we played a pivotal role in the development of several key sales and operational projects, bringing fresh perspectives and innovative solutions to elevate their overall business strategy.
Solution
Our journey with Injurynet began with a comprehensive rebranding initiative, aimed at revitalizing their corporate identity. This transformation encompassed everything from refreshing their logo to launching a new website through to their physical office signage. We also reinvented their sales toolkit, which included refining proposals, reports, service brochures, and service sheets. On the digital front, we implemented a robust strategy that featured engaging landing pages, targeted eDM campaigns, and strategic Google Ads. Leveraging the diverse expertise within our global marketing network, we revolutionised Injurynet's client reporting by introducing cutting-edge data visualisation software. Additionally, we played a key role in enhancing their online client assessment tools, ensuring a seamless and impactful user experience.
WE ALSO BUILT
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If you have a new business enquiry, a project idea or simply want to have a chat and explore how we can work together, we'd love to hear from you.
